Increased the return on advertising investments four times and taught lawyers how to sell
Client:
Alliance Labor Migration Law Company
Country:
RussiaProfessional field:
Legal services
About the client
- The company helps businesses to work with foreigners
- The owners tried many different ways of promotion in marketing
- There was no system in marketing planning
Tasks:
- To find non-traditional growth points to break through the company's ceiling and scale
- To develop a long-term development plan with a transparent algorithm of step-by-step actions
- To build a comprehensive marketing system in the company with a measurable and clear result
Solution
We strengthened the website with powerful sales elements
Launched an updated automated webinar
Audience analysis revealed 12 key factors influencing the purchase of Alliance services
The study revealed weaknesses in the company's marketing and growth points
Results
- Reduced the cost of the target leads by 4 times, increasing the conversion of the site by 44.5%
- We strengthened the sales department and increased the effectiveness of telemarketing in the company
- We revived the old database and made 10 sales with a monthly payment without investing in advertising