3,000+ leads monthly for the EMS training studio
Client:
«NEXFIT»
Country:
Bahrain, Kuwait, Saudi Arabia
Professional field:
EMS Training Studio
Features
- We tailored our promotion strategy to cater to the Arabic-speaking audience, considering the distinct characteristics of each country's local mindset. For instance, in Kuwait, where separate halls are maintained for men and women, privacy is highly valued, making obtaining permission to publish photos a challenging endeavor.
- Our advertising approach was designed to evoke an emotional response while respecting and reflecting the cultural differences of each country. We placed a strong emphasis on video content derived from the classes, producing 30 videos every quarter and overseeing the entire production process
Tasks:
- We embarked on the development and implementation of a performance marketing system, aiming for measurable financial results.
- Our comprehensive ad campaign covered a range of platforms, including Facebook, Instagram, Twitter, Snapchat, and Google. In addition, we fostered collaborations with renowned bloggers.
- Furthermore, we implemented an ERP system to streamline and automate critical operational tasks.
- As part of our efforts, we established a call center from the ground up, with support available in both English and Arabic. This endeavor encompassed recruiting employees, creating scripts, and conducting quality audits of the calls.
Solution
Website and mobile application development
Marketing automation: complete CRM launching
Maintaining social networks and lead generation
Building of the sales department
Results
- We played a pivotal role in launching the studio from the ground up
- Within just six months, we achieved a remarkable milestone, generating over 3,000 leads on a monthly basis.
- Our efforts resulted in an outstanding ROI (return on investment in advertising) of 800%